Gone are the days of house hunters driving past open house signs in search of the perfect home. The best way to sell your house in today’s digital age is by creating a strong online marketing campaign. David Friedman is a marketing expert, having graduated from CSUSB with a degree in Marketing. He lives in Redlands with a deep understanding of the market. Here are some of the top steps we take to ensure your home stands out:

1. First impression is everything. Decluttering and getting the house ready via staging is the best way to ensure that your home’s photography comes out looking sharp and welcoming!

2. Tell a compelling story. After you catch a buyer’s eye with your home’s pictures, they are likely to read the description. We make sure to discuss the home’s best features and the surrounding neighborhood such as schools, places to shop, nearby hospitals or other important landmarks that your home might be next to. If something stands out about your property, you can be sure that we will mention it.

3. Website Syndication. Once the listing goes live, we make sure that it goes out to thousands of websites, including the important ones like redfin.com, zillow.com, trulia.com, realtor.com, realicore.com and many, many more.

4. Make it convenient to show. From there, we just make sure that the home is as easy as possible to show. If the home is vacant, we can get buyers in the door at almost any time, increasing the likelihood of receiving an offer. If you are living in the home and need us to work around a schedule, we can do that too! Several checks on the home to make sure the house smells good and is clean is important as well.

5. Qualified buyers. Our goal is to get as many qualified buyers as possible to view your home. The more people we can reach, the more likely you are to get an acceptable offer! Adjusting the online listing from time to time ensures that the listing stays fresh and that more people find a feature of the home that makes them want to view it! We maintain relationships with brokers across Southern California, but especially locally so we are more likely to attract agents who already have qualified buyers ready to purchase!

6. Professional communication. We follow up with every agent and buyer that views the home even if they didn’t seem interested. You never know when they might be ready to buy, or they might give you some feedback that helps you to sell the home quicker and for more money!

We are a full-service property management company! We oversee maintenance issues, screen tenants, sign leases, collect rent, communicate with tenants, provide you with monthly financials and so much more! If you are interested in property management services, I recommend you visit our main website for property management, www.realicore.com. There you can see all of the services we provide and the value you are getting by hiring our dedicated team to manage your property.

We have multiple licensed brokers on our team, each specializing in their own real estate niches. We have several licensed real estate agents working under our brokers that can help you across the Inland Empire, but especially Redlands, CA. We have agents that are CPAs (Certified Public Accountants), we hold an Accredited Commercial Manager (ACoM) Certification from the Institute of Real Estate Management (IREM). Several of our agents maintain their Certified Property Manager (CPM) designation with IREM. We continue to educate ourselves so that we can serve our clients to the best of our ability.

Our reputation is everything to us. Most of our business comes from word of mouth from happy clients. We would be happy to give you a referral for a recent real estate transaction that we have completed or for an existing property management client.

We are a big believer in giving back to the community that keeps you in business. When we aren’t selling real estate or managing property, we are out volunteering our time and sharing our resources. Our team volunteers for the annual Redlands Bicycle Classic, we spend time helping build garden beds in local community gardens, we provide educational workshops to community members, real estate agents and so much more! Last year we gave away over 160 trees for free out to the community with the help of the Inland Empire Resource Conservation District (IERCD)!